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Emeka Obia

Leo Burnett Lagos
Strategy Lead
Emeka, once described as a “human-swiss pocket knife” - is a pop culture observer and commentator on the flux generation – obsessed with innovation, business, music, consumer trends, emerging markets, and the African continent.
He currently Leads the Strategy and Planning team at Leo Burnett Lagos, a Humankind agency – where here strives to pull empathy and consciousness into his work, to solve business problems.
Emeka has worked across industries including non-profit, media, consulting, technology and advertising.
In addition, Emeka contributes to various trend firms, both local and international as a Trend Analyst, offering key insights into emerging markets trends with an African focus. This includes providing trend analysis and insights for the number one and leading global trend firm Trendwatching, as part of the Global Spotter Network.
In 2017, Emeka was tagged Africa’s no. 1 trendspotter by TrendWatching.

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