Social Media Week Lagos 2019

Nigeria has witnessed an exponential growth in internet and social media use. The use of social media in elections initially became noticeable in the preparations for the 2011 Nigerian elections, and now receives widespread media attention for its role in informing, engaging and empowering citizens in Nigeria and across Africa.

Gate Keeping In The Era Of Fake News: The Impact Of Social Media During Elections is a session aimed at exploring the effectiveness of social media for communication and monitoring during the 2019 Nigerian election. Panelist will discuss  lessons and possibilities for the use of social media data in the upcoming elections and beyond.

The way a story is told, a message is delivered, or a narrative is navigated has changed dramatically over the last few years, more so with the advent of the ability to monetize these Stories which are told through the media. Stories are told on all sorts of different platforms and through all sorts of different devices. They re immersive, letting the people interact with the story and letting them shape it.

Art Of Monetizing Good Storytelling Through The Media will showcase the development of immersive, interactive narratives across a multitude of platforms, devices, and media. We'll learn how age-old storytelling techniques are being utilized to develop cutting-edge content.