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Wednesday, February 6 • 9:30am - 11:00am
Building Your Marketing Toolbox: Getting Ready For A Career In The Music Industry

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Limited Capacity seats available

Whether you re interested in being a publicist, manager or label owner, you ll need to understand the fundamentals of marketing in order to have a lasting career in the music industry. This panel discusses the tools needed to promote up-and-coming artists in today s ever-changing digital landscape.

This masterclass will cover crafting a compelling media story, pitching journalists and bloggers, leveraging social media to amplify your story and engage your audience, analytical tools available for strong social media growth, and actionable tasks that can be used by musicians or anyone looking to build their personal brand. Be ready to take notes and ask lots of questions during this informative presentation.

avatar for Michael Ugwu

Michael Ugwu

General Manager, Sony Music West Africa

Wednesday February 6, 2019 9:30am - 11:00am CET
Meet Up Lounge