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Thursday, February 7 • 10:00am - 1:00pm
Measuring The Returns On Social Media Investment

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This event is part of #SMWEXPLORE, a series of cool, independently produced SMW events happening off-campus and around town. Get out and explore Lagos! 

Measuring The Returns On Social Media Investment is an interactive panel discussion where business leaders, industry professionals, and marketing enthusiasts share their views on the impacts of social media and technology on modern-day marketing as well as how much of a profitable investment social media marketing can be.
Related topics to be treated include :

  • The impact of online brand perception on marketing outcomes.
  • Vanity Metrics What social media marketing data is relevant for businesses in the digital age
  • The concept of Intelligent marketing and its use cases for social media advertising.


Oriental Hotel Nigeria
Function Room 1
3 Lekki -Epe Expy, Victoria Island, Lagos.
Gate Fee: Free
Contact The Organizers For More Info: bit.ly/smwredwire

avatar for Demola Adetona

Demola Adetona

Creative Director, EXPOZE Nigeria
Demola Adetona is an award winning Digital Media Enthusiast who has proven himself worthy, severally in strategic gate-keeping and brand communications on Social Media. He is the founder of EXPOZE Nigeria,He prepared for a career in his field with EXPOZE MAGAZINE back in 2008. Over... Read More →

Thursday February 7, 2019 10:00am - 1:00pm CET
SMW Explore
  Multi-Format, Off-Campus