Name: The Lagos Go-Slow Economy: What Research & Data Can Tell Us About Trade & Opportunities
Start: 2019-02-07T17:30:00+0100
End: 2019-02-07T18:30:00+0100

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Lagos traffic hawkers are many things to many people: For some, they bring the market and products closer to consumers, an epitome of convenience. Others view them as nuisance who shouldn t be on the road. Some say they constitute road hazards, treading dangerously on the path of death. The Lagos State Government on the other hand, tolerates them for the sake of public opinion, but is genuinely concerned that they constitute an eyesore in relation to the kind of squeaky clean and modern image they want for the city.

The Lagos Go-Slow Economy: What Research & Data Can Tell Us About Trade & Opportunities will unpack the Lagos Go-Slow Economy. What do data from research and insights reveal as the real story and narrative in this vibrant yet controversial economy?

This discussion will share lessons from the go-slow economy on how brands can get closer to consumers and in the process help put people to work.

Speakers

Lanre Ekemode

PR & Research Executive, Modion Communications

Lanre currently works as a PR and Research Executive with one of Nigeria's fastest growing Marketing Communications Agency, Modion Communications. Her experience spans across PR strategy, Research, Content development and copywriting. The internet, old books and peppered rice are... Read More →

Dolapo Akinola-Omojola

Managing Partner, MMonitor Consulting

Dolapo is a strategic insights specialist with experience and professional competence in consumer, marketing and social research tools. She has substantial on the ground experience in designing and conducting research across five African markets; Nigeria, Ghana, Kenya, Cameroon... Read More →

Odion Aleobua

CEO, Modion Communications

I am a communications strategist, passionate about creating change and breaking new grounds. Founder, Modion Communications (an integrated PR firm) and InsideMainland.com - an online community media platform, dedicated to reporting goings-on in Lagos Mainland - the city's host to... Read More →

Tunji Andrews

Lead Economist, Time, Trade & Commodities

Tunji Andrews is the Lead Economist at Time, Trade and Commodities (TTAC), Africa and the European Union consultant in Nigeria under the EU SUFEGOR project. He is a financial literacy advocate, Macro-Economics thought leader and a renowned media personality.He was a member of the... Read More →